Why Real Estate Video is Essential for Listings on Property Portals like Property Finder, Bayut and Dubizzle?
If you try searching for a property in Dubai, the obvious choice would be on portals like Property Finder, Bayut and Dubizzle. Although you can add Facebook to the mix, these three portals are the go to when it comes to finding your home sweet home.
With endless listings, photos, and catchy descriptions competing for your attention, this daunting tasks will overwhelm most of us. But in a city where luxury and innovation go hand-in-hand, it’s the listings with high-quality real estate videos that truly stand out. Here are the list on why real estate video is no longer a luxury but a must-have for property portals in Dubai.
Making Properties Feel Real
Real estate photos show you what a property looks like, but real estate videos make you feel like you’re actually there. A professional video takes potential buyers on a journey through the home’s layout, its distinct features, and the ambiance of the surroundings. In Dubai, where homes often come with breathtaking views or intricate architectural details, videos can capture the magic in ways still images simply can’t.
Showcasing Dubai’s Iconic Lifestyle
When investors purchase a property in Dubai, they’re not just investing in a house—they’re investing in a lifestyle. Videos showcase nearby landmarks like the Dubai skyline, luxury shopping destinations, and pristine beaches. For communities like Dubai Marina or Downtown Dubai, a video can highlight the vibrant city life and unique experiences that come with the property’s location.
Catching Attention on Busy Portals
Property portals like Property Finder, Bayut and Dubizzle are crowded spaces. A video thumbnail immediately grabs attention amidst a sea of static photos. Whether it’s an aerial shot of a villa on Palm Jumeirah or a walk-through of a modern apartment in Jumeirah Village Circle (JVC), videos create a scroll-stopping moment that encourages potential buyers to click and explore further.
Connecting with International Investors
Dubai’s real estate market attracts buyers from all over the world. Many of these investors rely on online listings to make purchasing decisions. A video tour provides them with a comprehensive view of the property, helping them feel confident prior to an in-person visit. This is especially valuable for high-net-worth individuals (HNI) seeking vacation homes or investment properties.
Saving Precious Time for Everyone
For real estate agents, videos serve as an excellent pre-screening tool. Buyers can watch the video to determine if the property aligns with their needs before arranging a viewing. This reduces unnecessary visits and ensures that in-person tours are more productive. It’s a win-win for both parties involved.
Enhancing Credibility and Professionalism
A property listing with a professional video signals that the agent or agency is serious about their work. It shows attention to detail, a willingness to invest in marketing, and a commitment to providing the best experience for potential buyers. In Dubai’s competitive real estate market, this level of professionalism can make a huge difference.
Social Media and Viral Potential
Dubai’s property market thrives on social media platforms like Facebook, Instagram, TikTok and YouTube. Real estate video is highly shareable and often favored by algorithms, meaning your property listing could reach a wider audience. A unique and trendy real estate video has the potential to go viral, drawing attention to both the property and the real estate agency behind it.
How to Create Engaging Real Estate Videos in Dubai
- Keep It Short and Sweet: Attention spans are limited, so aim for a video that’s no more than 1-2 minutes.
- Use Professional Equipment: High-quality cameras on gimbals and drones can make all the difference.
- Focus on Key Selling Points: Highlight what makes the property unique and attractive, whether it’s a private pool, closed kitchen with modern equipment, or proximity to iconic landmarks.
- Include a Call-to-Action: Encourage viewers to book a viewing immediately or contact the agent directly.
Final Thoughts
In a city as vibrant and fast-paced as Dubai, real estate videos are no longer optional, it’s a must. It helps listings stand out on crowded property portals, attract international investors, and showcase the unique lifestyle that Dubai properties offer. If looking to make a big impact in Dubai’s competitive real estate market, investing in high-quality real estate video marketing is one of the best investments Dubai real estate agencies can make.
Keep in touch: +971 56 287 4972 | info@gvgdesign.com
FAQ on Real Estate Videos on Property Portals
1. What are real estate property videos?
Real estate videos are professionally filmed walkthroughs or marketing clips showcasing a property’s features, layout, and surroundings. They help buyers get a better feel for the home before visiting in person.
2. Why should I watch property videos instead of just photos?
Videos provide a dynamic view of the space, including movement, flow, and ambiance.
They often include narration or text highlights pointing out key features.
Helpful for remote buyers who can’t visit immediately.
3. Where can I find property videos?
Videos are embedded in listings on our website and shared on platforms like YouTube, Zillow, Realtor.com, and social media.
4. Can I trust that the video represents the property accurately?
Yes, our videos are professionally shot to reflect the true condition of the property. However, we recommend an in-person visit for a final decision.
5. Do all listings include videos?
Not all, but most premium listings feature videos. Look for the video icon on property listings.
6. Can I download or share a property video?
Yes! Most videos can be shared via link or embedded. Some portals allow downloads—check the video player options.
7. How long are typical property videos?
Most videos are 1-3 minutes long, covering key areas like the exterior, living spaces, kitchen, bedrooms, and amenities.
8. What’s the difference between a video and a virtual tour?
Video: A pre-recorded, linear walkthrough (like a movie).
Virtual Tour: Interactive 360° experience where you control the view.
9. Can I request a video for a property that doesn’t have one?
Yes! Contact our team, and we can arrange a professional video shoot if the seller approves.
10. Are drone videos included in property listings?
Some high-end or large properties feature aerial drone footage to showcase the lot, neighborhood, and unique views.
11. Do you offer video tours with a real estate agent?
Yes! We provide live video walkthroughs where an agent shows the property in real time via video call (Zoom, WhatsApp, etc.).
12. Are property videos edited or enhanced?
Videos are edited for clarity and pacing, but we do not alter the property’s actual features (no misleading edits).
13. Can I use videos to compare multiple properties?
Absolutely! Watching videos side-by-side helps you compare layouts, finishes, and overall appeal more effectively than photos alone.
14. How often are property videos updated?
Videos are shot at the time of listing. If the property undergoes major renovations, we may update the video.
15. How can I list my property with a professional video?
Contact our marketing team, and we’ll arrange high-quality video production to maximize your listing’s exposure.
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